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Rolls-Royce - Phantom 102EX - Page 2

This is the first application of the technology in a GKL++ segment (super luxury vehicles priced at more than € 200,000) and the battery pack is thought to be the largest ever fitted to a road car. Evaluation of technology is an important part of the test programme. However, more fundamentally the car will seek answers to questions posed of Rolls-Royce owners: what their needs might be for the future considering factors such as range, performance and re-charging infrastructure. The feedback from customers – as well as media, stakeholders and enthusiasts via the website www.electricluxury.com - will prove essential in evaluating the appropriateness of battery electric technology for Rolls-Royce. It will help inform a decision on whether all-electric, or another alternative drive-train technology, will be most appropriate for the world’s best cars of the future.

The Rolls-Royce Phantom

DESIGN

102EX bears the famous hallmarks of the Rolls-Royce Phantom on which it is based, such as hand craftsmanship, fine detailing and iconic design cues like the pantheon grille and the Spirit of Ecstasy which celebrates its centenary in 2011. However, at the core of its design is the essence of an experimental vehicle, establishing this car’s status as a test bed, while subtly alluding to its electric power plant. The design creates a different aesthetic, experimenting with interior space and materials, as well as trims and illumination. These are framed around functional considerations for a battery electric Rolls-Royce - how the car is likely to be used and the changes that the technology brings in terms of interior space and exterior detailing. Naturally, these changes are executed in a way that affirms the car’s credentials as a Rolls-Royce.