Launch plans and prices

In 2010, McLaren Automotive passed a significant number of milestones in its development as the world’s newest sports car company. The McLaren Production Centre began construction in March, the 12C made its global public debut at Goodwood Festival of Speed in southern England, in North America the 12C debuted at the renowned Pebble Beach Concours d’Elegance event, and prospective customers for the 12C were given the opportunity to see the car in the metal at a series of exclusive presentations hosted by McLaren Automotive’s new retail partners across the globe.

The 12C goes on sale at a groundbreaking price for a carbon chassis-based car and McLaren Automotive will produce up to 1,000 12Cs for sale worldwide in its first production year. With the new McLaren Production Centre fully operational, it is anticipated that McLaren will build up to 4,000 cars across its model range annually by the middle of the decade, a figure that will account for between three and four percent of the annual global market for premium sports cars.

For further information, please contact McLaren Automotive